Domain and Online Brand Protection

Protecting Your Brand in the Digital World

Your brand’s online presence is everywhere, often unseen, and potentially vulnerable. Domain and online protection deals with keeping control of your identity, your digital assets and your reputation.

Whether it’s combatting cybersquatting, stopping trade mark misuse, recovering hijacked or overly similar domains, or policing counterfeit content, proactivity is key.

Napthens’ contentious IP team is 100% dedicated to matters of intellectual property disputes, including ensuring your brand is protected in the digital world to avoid headaches.

How Napthens Protects Your Brand Online

We protect your brand, monitor the market through a digital lens and enforce any infringement through litigation.

Our services include:

• Digital Brand Strategy: An audit of your business’ domain portfolio, defensive domain registrations, negotiation with other registrants and formal dispute mechanisms such as Uniform Domain Name Dispute Resolution (UDPR), Nominet’s Dispute Resolution Service (DRS) and the courts to recover domains.
• Trade Mark Registration: An assessment of potential conflicts from your proposed marks and relevant trade mark registration across jurisdictions based on your geographical presence or future presence.
• Brand Monitoring and Surveillance: We set up a continuous watch service to monitor brands across the whole digital landscape. These cover not only trade mark registers but domain and company names, providing immediate notice of potential cybersquatting and other conflict.
• Enforcement and Takedowns: We support with formal mechanisms of enforcement, from cease and desist notices to mediation and ADR, and even full litigation in the courts. We follow up court orders by enforcing them to the letter to ensure further infringement doesn’t take place.
• Domain Abuse and Cybersecurity: From typosquatting to domain spoofing, phishing, domain hacking, DNS misuse and more, we engage in preventive best practice to set up your business properly online.

Common Scenarios of Online Brand Infringement

• You are launching a new brand and want to ensure security in your domains and trade marks.
• You are an established brand who has discovered counterfeit or other infringing content being sold online.
• You are a business hit by domain spoofing, phishing, or other interpretation online.
• Your domain name has been hijacked or used in a misleading way.
• You are an expanding or mature international business requiring cross-jurisdiction enforcement across your current and future territories.

How Napthens Can Help

From start ups to SMEs and international blue chip business, Napthens provides an end-to-end online brand protection service.

If you have a specific issue, or wish to engage Napthens long-term in setting up the right protective frameworks for your current and future business plans, speak with an expert today by contacting us via our form.

FAQs