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Client profile – Joloda

Since 1962, Merseyside-based Joloda International Loading Systems has cemented its reputation for world-class engineering products.

For a business now distributing across the world with export agents in more than 20 countries, a change at the top has meant the business has renewed focus and plans for the future.

A recent Buy-In Management Buy-Out saw the arrival of a new, investing CEO in Michele Dematteis, bringing a track record of developing and growing SME manufacturing companies.

Back in 1962 the original and now industry-famous Joloda skate and track system was created for the manual assisted movement of loads within vehicles. This system won the company the prestigious Design award in 1977, and developed further over the years with hydraulic and modular systems subsequently added.

Distribution and haulage specialists – customers include the likes of BMW and Inbev – now rely on Joloda’s loading systems. The products have become the equipment of choice for applications as varied as moving palletised loads within trailers, to paper reels for the newspaper industry, and weapons handling systems for military users.

Since the sixties the company has grown to consist of the original core business in Garston, Liverpool, plus other divisions in Anglesey, the Netherlands, USA and Brazil. A network of agents distributes to more than 20 countries.

Michele said: “Our business is export-driven, there’s no doubt about it. More than 80 per cent of our business comes from overseas markets, so we will definitely be looking at new markets along with new products.

“We have some great ideas here, and we’re constantly looking at new innovations and products – they really are world-class – and we’re keen to build on the reputation that has been built up with so much hard work.”

A team from Napthens solicitors including Keith Melling and Gareth McIntegart advised on the Buy-In Management Buy-Out which saw Michele take the helm at Joloda. He was joined in the BIMBO by Alec McAndrew, Joloda’s operations director, and Wouter Satijn, international sales director.

The new board will build on the position the company holds in the specialist market it serves – so far more than half-a-million loading systems have been supplied across the globe. Currently, more than 100 staff work for Joloda.

Michele added: “We’re always looking at ways we can innovate, and our customers are always looking at ways their work can be made easier and safer. We’re in a great position and we all want to build on it.”